The brief
The team at Mycubesafe had been experiencing obstacles with a pre-existing headless setup, which was difficult to use and hampered their day-to-day running of Shopify Plus.
Rainy City proposed a strategic solution to overhaul the headless architecture and rebuild the front-end from the ground up, leveraging Shopify's latest 2.0 features and focusing on CRO.
The complexities of the pre-existing headless setup impeded the Mycubesafe team’s productivity, hindering their ability to concentrate on core operations and driving growth.
Alongside ensuring improvements to the team’s workflows and productivity, a migration poses a number of technical challenges.
Project Highlights
• CRO auditing
• UX best practice improvements
• Bespoke theme development
• Rebuy integration
• Klaviyo integration
• Custom product bundler
• Ad landing pages
We analysed the existing site structure under the headless setup which included on-site data, existing search engine rankings and generally how traffic sources were interacting with the site and converting.
Tabs Section
