The brief
Chateau Beauchene wanted to set itself apart from other wineries and move away from traditional branding often associated with wineries and bring something fresh.
As their brand had grown over the years, they wanted to increase sales further and sell directly to the consumer, rather than using their site as just a source of information.
Chateau Beauchene were also looking to make it easier for customers to navigate as the old sites had been built on an old custom platform that didn’t have the ability to sell directly to the consumer.
Project details:
• Migration from custom platform to Shopify
• Modernized branding
• New layout and online experience
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