Written by Rebecca Worsley, founder of Shopify Plus Agency Rainy City
When it comes to e-commerce platforms, Shopify Plus stands out as the go-to choice for some of the world’s biggest brands. From Budweiser to Kylie Cosmetics and Gymshark, businesses are flocking to Shopify Plus for its unrivalled features and scalability.
In this post, I’ll take you through inspiring stories of successful migrations to Shopify Plus and share how brands are thriving on the platform.
Curious to see these transformations in action? Watch the video version of this post here.
A Sports Brand’s Migration from Visualsoft to Shopify Plus
Meet one of our clients, Darts Corner, the world’s largest retailer of darts and related products. Initially, they achieved respectable and consistent sales on their former platform, Visualsoft. However, the platform fell short in meeting their growth and scalability needs.
After we migrated them to Shopify Plus, Darts Corner experienced an incredible surge in business performance. Their sales skyrocketed, achieving a remarkable 120% increase in online sales and a 200% uplift in conversion rates. How? By leveraging Shopify's powerful features.
You can read the full case study: Darts Corner’s Migration to Shopify Plus.
A Hair Care Brand's Migration from WooCommerce to Shopify Plus
Lee Stafford, another satisfied client, made the leap from WooCommerce to Shopify Plus. While migrations can seem daunting, we ensure a seamless process with no data loss, meaning that all customers and orders transition over smoothly. Lee Stafford wanted to tap into Shopify Plus’s robust features, and we made it happen.
You can read the full case study: Lee Stafford’s Migration from Woo Commerce to Shopify Plus.
A Fashion Brand's Growth Journey on Shopify Plus
Sparkle in Pink has thrived on Shopify Plus for several years. Our partnership with them focused on boosting their conversion rate, and we achieved that through checkout optimisations, custom scripts for discounts, and an enhanced user experience. The flexibility of Shopify Plus allowed us to fully customise their store without limitations.
You can read the full case study: Sparkling Pink’s Growth on Shopify Plus.
Why Businesses Migrate to Shopify Plus
In my experience, there are three main reasons why businesses move to Shopify Plus:
- All-in-One Ecommerce Solution: Shopify Plus offers an unrivalled app ecosystem and endless opportunities to scale. From reviews to customer service, payments, shipping, and loyalty programmes, the platform boasts a range of top-tier technology partners—all seamlessly integrated to support your business from all angles. It’s the ultimate toolkit for advancing your e-commerce business.
- Flexibility and Ease of Use: Do you want a platform that’s user-friendly? Merchants worldwide love how Shopify Plus fits perfectly with their existing systems and workflows. It’s simple store editor allows you to focus on selling rather than getting bogged down with technical details. Plus, it’s incredibly versatile, making customisations easy. And as your business grows, so does the platform—keeping your store future-proof.
- Unmatched Scalability: Ready to conquer international markets? Shopify Plus is truly great for retail brands that want to scale up and enter international markets. The platform removes barriers to international commerce, offering tools to manage multiple currencies and handle international shipping smoothly. Backed by intelligent insights, it helps you stay ahead of the competition and strengthen your international presence.
If you’re considering a move to Shopify Plus and want to explore how it can transform your business, book a chat with me personally, and we can look at where you are now and where you want to go.
You can also read the short guide I've written on Shopify Plus: Introduction to Shopify Plus